BI is not a cheap implementation if done right so the author focuses on pulling the reader through the hype and reality to understand if BI is worth investigating for their business depending on their market and maturity as a company.
The author also digs into the difference between Big Data versus Data Warehouse technologies to understand that many companies my This book does a good job of building the story of what Business Intelligence is and identify companies who can benefit from its usage. This book does a good job of building the story of what Business Intelligence is and identify companies who can benefit from its usage. More broadly, the goal of this book is to share methods and observations that will help companies achieve BI success and thereby increase revenues, reduce costs, or both.more Accordingly, we will use the terms BI and business intelligence throughout the book, and we will discuss the newer concepts like big data as appropriate. Upon close examination, the newer terminology is about the same thing that BI has always been about: analyzing the vast amounts of data that companies generate and/or purchase in the course of business as a means of improving profitability and competitiveness. In recent years, terms like "big data" and "big data analytics" have been introduced into the business and technical lexicon. It is through these experiences that we have validated business-driven BI strategy formulation methods and identified common enterprise BI program execution challenges.
Over the past 15 years, my company has formulated vendor-neutral business-focused BI strategies and program execution plans in collaboration with manufacturers, distributors, retailers, logistics companies, insurers, investment companies, credit unions, and utilities, among others. It is written from a general management perspective, and it draws on observations at 12 companies whose annual revenues range between $500 million and $20 billion. It is written from a general management perspective, and it draws on observations at 12 companies Business Intelligence Strategy and Big Data Analytics is written for business leaders, managers, and analysts - people who are involved with advancing the use of BI at their companies or who need to better understand what BI is and how it can be used to improve profitability. Business Intelligence Strategy and Big Data Analytics is written for business leaders, managers, and analysts - people who are involved with advancing the use of BI at their companies or who need to better understand what BI is and how it can be used to improve profitability.
0 kommentar(er)
